Business and Finance

I want you to imagine a Christmas tree without branches. At the bottom of the trunk rests on a pedestal at the top is a star. The pedestal is the base, the foundation or goal and the star is the realization of that goal. But you need some branches to reach the top.

Imagine that your goal is to turn prospects into customers by offering them some few sessions free (for this example let’s say you offer some kind of training, consulting, etc., but it may be a product demo). That is their goal and to reach the top of the tree and reach the star, you need to climb some branches.

So the question is: What is the minimum number of branches needed to reach the top?

Let’s see:

1. A list of people to contact and invite them to take advantage of this free session.
2. The invitation email and maybe a script to follow up by phone.
3. A schematic of the demo session.
4. Some time to practice session.

That’s it, there are 4 branches. It’s that simple. Get the list, weapon and sends the invitation, makes the follow-up calls and coordinate surely get some presentations. Then practice the presentation, provides and monitors until the end, it is important to get a “yes” or “no.” Repeat the process until you reach the clients required. Uyyy, sounds easy, well, actually, is easy. So easy it is why we take so long to get the desired results? Good question and, following the Christmas tree analogy, the answer is because people are starting to add many branches.

At first glance, 4 branches seem very slim. Then you start to “add more branches” to your plan:

“Ok, I have a list of people. Are they qualified? Hmmm, not sure / o. Do some research. Furthermore, only now I have six names and I really need to have at least 50 to start, right? Then let me first make a bit of networking to get more names. When you begin to send 50 the invitation. “

It is an idea, right? Of course, you never did that, right?

Am I suggesting that I have is simply to create a Christmas tree-type plan and throw?
Well, actually, yes, that’s what I suggest. But you can go while working in those other branches. And therein lies the difference: working with multiple plans at the same time instead of focusing on a “big Christmas tree.”

First create your plan for the presentation. No need to have everything ready to go perfect, you can start quickly and have everything ready in a week or, at most, two. The following “Christmas tree” is to expand the list. You can use the networking and expanding your list as you begin your presentation for free. It works both at once. For when you run out names for their presentations, have generated more with your networking plan.

And then you have your plan for the web site. Work in parallel with the other plans, it will take several months but that does not mean you can not go get the other 2 plans together. And when your website is ready, have some customers and a list and now you can integrate your site into your routine.

My suggestion is to make 3 or 4 plans such as “Christmas trees”. Each tree should have a few branches that lead from objectives to results in a few well chosen steps. Before too long, you will be used to create these plans simple and fast and be able to set this up quickly. What plan implemented first thing put in front of qualified prospects as soon as possible? Decide and get moving today. You can get some new customers sooner than you think.

Possibility Related Posts:

• One advantage of selling on the internet is that we sell worldwide

One Response to “Outcome objectives in a short time in business”